Take Advantage of Full Automation

Technology has changed so much in just 10 years, and the amount of information that is transmitted from one platform to another can happen in seconds. Property Panorama receives information from your MLS, and uses that information to automatically create products to help you sell properties, and yourself. How do you take advantage of a fully automated marketing system like Property Panorama’s?

The easiest way to achieve the goal of full automation is by making sure your information is 100% up to date. Updating Your profile image and company logo within your Property Panorama account only takes a minute and can save you hours when using our suite of products.

Property Panorama updates directly from your MLS, but if you have a new/updated photo or logo, it’s a good idea to check how it looks within the system.

To learn more, checkout the short Pro Tip video link below on how you can update not only your Profile Picture and Company Logo, but all of your contact info including your office and cell phone numbers. Don’t take the chance of missing that next lead!! Update your info ASAP!!

Profile Set up video – https://www.propertypanorama.com/protips/profile-setup

InstaView Digital Marketing Platform Launches for 6 New MLSs

Over the next two weeks, six more Boards/MLSs will add InstaView to their list of offerings. This morning, members of the Odessa Board of REALTORS, Buffalo Trace Multi Listing Service, and the Ashland Board of REALTORS all gained access to the entire suite of products offered by Property Panorama, including InstaView, BOOST Digital Advertising, and Aerial Panoramas.

Over the next week, Gulf South Real Estate Information Network, INC. (GSREIN), the River Counties Association of REALTORS, and the Eastern Kentucky Association of REALTORS will join the list as the latest of over 230 MLSs and Associations to provide InstaView for their members free of charge.

As members of the InstaView network, Agents will instantly and automatically receive Unbranded Virtual Tours for every listing and have access to all of the elite features of InstaView, including Branded Tours, Listing Videos, PDF and Virtual Flyers, Just Listed and Just Sold Cards, Unlimited Photos, Automatic Social Media Syndication, Custom Themes,
and much more!

As mentioned above, members will also have access to the all-new BOOST Digital Advertising to promote themselves and their listings on the most popular sites across the web. As an Agent, Office, or Broker, there has never been a better time to enhance your digital presence and grow your client base. With BOOST, Agents can save time and money without sacrifice. Thanks to our expansive network and advanced analytics, BOOST is both the most effective and the most affordable digital advertising solution available!

Find out more at: http://www.PropertyPanorama.com/BOOST

Want InstaView for Your Membership?

InstaView is a fully automated digital marketing platform that can be integrated in your MLS in under 30 days at NO COST! That’s right, in less than a month, all of your members can receive a free benefit that will start producing results immediately!

Contact our team today to take the first step towards your next member benefit.


Selling Virtually

The buzz words, created as a result of this pandemic are Virtual Open House! The industry has been working hard these past several weeks to frame this idea and mold it in a way that suits the industry. The solutions by others that have been put in place are stuck in the mindset of an actual open house, instead of what it is and what it should be…..VIRTUAL!

Property Panorama has taken the time to rethink about what it takes to sell a property in a virtual environment. With our new technologies, REALTORS and their clients have the best chance of selling a property in a virtual world.

Ask yourself a question….In a virtual world, why do you need a date and time to show a house?

The answer is you don’t!! With the right technologies, property can be open 24 hours a day, and 7 days a week. Potential buyers can walk through the house while sitting on their couch, eating breakfast, lunch, dinner, you get the idea. And, they can contact you at their leisure to get their questions answered. The point is to remove the walls of an Open House and make them available anytime, anywhere.

A Virtual Open House is not meant to be like a regular open house on Sunday from 2-4PM. This is a time of extending whatever convenience you can to buyers to help your clients sell their most valuable asset. Use the most advanced analytics from BOOST Digital Advertising, you will drive interested buyers to your InstaView tour to sell 24/7 and impress sellers with your innovative approach to selling their house.


To learn more about InstaView, check out our Pro Tips video series for up to date information and tutorials. If you are interested in the ALL NEW Property Panorama Virtual Open House, click the link to learn how we combined InstaView with BOOST Digital Advertising to grow and improve your digital presence with 3-5 times better click through rates and thousands of views per day!

InstaView Pro Tips: www.PropertyPanorama.com/ProTips

Virtual Open House: www.PropertyPanorama.com/Virtual-Open-House



Take Advantage of Property Panorama’s Automated Virtual Open House

Property Panoramas Virtual Open House product was introduced a little over a week ago, and has been a powerful tool during these unprecedented times facing our nation. Agents, and Brokerages all across the country are realizing the impact the Property Panorama Virtual Open House can have in advertising and showcasing their clients homes without physically being there.

The unique products combined that make up the Virtual Open House are, the Instaview Tour and BOOST Digital Advertising. Together, these supply the agent with all the tools needed to effectively show a house.

InstaView Advantages

  • Listing Data and Photos of the house pulled directly from the MLS
  • Updated every hour, 24/7
  • Branded with your contact information, profile image, and logo
  • Follow this Listing Feature alerts you when someone is interested
  • Additional Media Resources – Add ANY media you have to the Tour, like 3D-Floor Plans, Matterport, Drone Videos, Aerial Panoramas, or Facebook Live links

BOOST Digital Advertising provides the eyes on the property that are needed to round out the product. Using our advanced analytics and only showing the ads to people interested in buying a home in the area, BOOST is proven to drive 3-5 better click-through rates than the industry average.

Did You Miss Our Last Webinar?

Due to popular demand, we are holding another webinar on Thursday April 23rd @ 1:00 pm EST. Please click the link below to register.


What are people saying?

“Thats fantastic! … This is a lot of value, thank you for being this creative. … Looks like this may be easier than many platforms” – Rosie

“Thank you Great Class” – Nannarie

Independence Day Sale Extended

Don’t Miss Out on the Extended Aerial Panorama Sale!
The Independence Day Aerial Panorama Sale has been extended through July 31st!

Due to high demand, we have extended our Independence Day Sale for our All New Interactive Aerial Panoramas! Now through the end of July, you can upgrade your listings with HD Aerial Panoramas and 4 additional Aerial Photos for only $139.99, a $40 Savings!

Act Now!
Click the button below to take advantage of this extended offer and elevate your listing above the competition!

Shot in full HD by one of our 60,000+ drone pilots, Aerial Panoramas deliver high quality content to keep buyers engaged with your listings. Plus, with every order, you will receive four HD aerial photos! To learn more about the product that is taking the industry by storm, click the button below for a short video explainer!

Digital Marketing and You

Technology in the real estate industry is rapidly growing, providing you with opportunities to market your listings without even getting off your couch! While these tools can save you a vast amount of time, adding something that sets you apart from the crowd and provide you with an advantage over other real estate professionals.

I have outlined a few tips below that can help get the most out of your marketing tools:

  • Don’t use “Default” settings or templates: Even though a marketing tool can look fantastic with the default setting, this makes your product look the same as everyone else who uses those tools. Selecting color schemes that emphasize your company branding or the property’s color pallet can take your marketing materials to the next level!
  • Use Social Media: It is a fantastic networking tool. Facebook alone provides the ability to share to your page, a page you manage (business pages), a group, or an individual, making for an extremely flexible marketing tool, which not only boosts your listings, but also your own personal brand. Instagram, another widely used platform for real estate professionals, allows you to add photos or videos of your listing, all while directing users to your website..
  • Record your own voice overs: While hiring a professional voice actor for a virtual tour isn’t overly expensive, adding your own voice will give a virtual tour a more personal touch, and usually does not take long to accomplish. This gives you the ability to engage with the consumer before they even pick up the phone.
  • Use high resolution photos: This doesn’t mean that you have to go out and buy the most expensive DSLR camera on the market. As a matter of fact, the vast majority of mid to upper level cell phones now have cameras that are capable of taking photos at 12 megapixels or higher! This gives you the power of having high resolution photos for your listing from the day that it is listed. Even if you are hiring a professional photographer, having higher quality images from day one can be a huge plus for getting your marketing materials started immediately.
  • Drones! Remember, you’re not only selling a house or property, but in many cases, you are also selling the neighborhood! What better way to give a snapshot of the neighborhood than to provide an aerial view from directly above the listing? Several drone marketing tools are available, including still photos, videos and Aerial Panoramas.

In a marketing heavy industry like real estate, knowing ways to utilize modern technology to make your marketing stand out is a great stepping stone on the pathway to success. The best place to start your marketing campaign is checking with your MLS help desk for partnered vendors and preferred products that may already be available for your listings.